Mayfield Blog

Posts Categorized: Mobile

Tech’s next most powerful role will be dominated by women

No, this is not another pessimistic rant about the lack of women in the tech industry, especially in leadership roles. I am an optimist, and, as a partner to several marketing technology and SaaS companies, I would like to draw attention to an observation staring us all in the face. There are thousands of women… Read more »

A Wearables Startup Playbook

Few sectors have received as much buzz as the wearables market. From fitness bands and anklet baby monitors, to smartwatches and Google Glass, wearables are fun, cool, and cutting-edge. The rise of mobile broadband, commodity sensors, smartphone-based companion apps, virtualized manufacturing and supply chain, crowdfunding, and nimble design have converged to make wearables mainstream. With… Read more »

These three trends will transform how employees use their phones

As an investor in enterprise mobile startups, I meet with hundreds of entrepreneurs every year whose business plans include the “mobile” buzzword. Many of them are app companies that target consumers or ad networks and platforms that help reach them. While these are interesting and will certainly yield some unicorns, I think there are even… Read more »

Artisanal Cheese, Cocktails … Now the Artisanal VC?

Most venture investors say they are hands-on, but now some are taking it a step further and calling themselves “artisanal” VCs. What does this term really mean? Is it just a pretentious moniker that fits into today’s world of “handcrafted” $5 coffee and $4 toast? Or is there actually a new movement happening in the… Read more »

5 myths about the marketplace that mobile strategies busted

In the era of mobile, social, and the sharing economy, we’re seeing the emergence of next-gen mobile-enabled marketplaces in every ecommerce category, from fashion (Poshmark), to health (Brighter and HealthTap), lodging (Airbnb and HotelTonight), transportation (Uber and Lyft), and real estate (Zillow). However, we have noticed that several conventional wisdoms surrounding marketplaces are getting disrupted. It’s important to constantly question traditional… Read more »

A ‘Silver Linings Playbook’ approach to venture capital

The venture capital industry is getting rightsized, with less capital raised and deployed, smaller funds, fewer active venture capital firms, and more regulation. The exit climate has picked up, but is still not at the level required. And valuations are overall more rational, with some exceptions at the later stages or in consumer-facing momentum companies…. Read more »

Embracing a Mobile-First Mentality for a Brave, New World

With over one billion smartphones and over 120 million tablets in use today, the PC era has given way to the world of mobile. Consumers, developers and businesses are being presented with innovative products from disruptive entrepreneurs. At Mayfield Fund, we believe that a new world order is being formed, where many mobile-first companies will… Read more »

The ‘Smart apps’ explosion is happening
right now

There are over a billion smartphones being used around the world today, but most apps running on them are still quite dumb, in that they throw away a lot of valuable information that could be harnessed to serve users better and to provide a better overall experience. Don’t believe us? Just look at the highly…

Rules of the Road for the Era of Simplicity, Mobile and the Social Web

I have been involved in the technology industry for 20 years as a serial entrepreneur, corporate executive and investor. There are some key rules of the road that have guided my journey and these are especially relevant in the current era when the social Web is dominant, mobile platforms are ubiquitous and consumers are demanding… Read more »

Navin Chaddha Shares Mayfield View on Marketplaces

The U.S. e-commerce market is estimated at $200 billion and is still projected to account for only 9 percent of total retail by 2016 (source: Forrester Research Feb. 2012 U.S. Online Retail forecast). We believe there is ample room for growth, and much of it will come from marketplaces. The metaphor of online marketplaces, established… Read more »